CHICAGO 06:34:18 PM (CDT)

based:
Chicago, Illinois
41.8781° N, 87.6298° W

availability:
Mid-May 2026

PROJECT HIGHLIGHTS • CURATED WORK • FEATURED EXPERIENCES

FOCUS ON CREATING DIGITAL EXPERIENCE
THAT ARE INTUITIVE, ENGAGING, AND ENJOYABLE FOR USERS.

  • product design
  • visual
  • ui/ux
  • web design
  • app design
  • design system
  • benchmarking
  • mentoring
  • creative direction

STRATEGY

  • [1] BRAND POSITIONING,
  • [2] TARGET ARCHETYPES,
  • [3] INFLUENCE STRATEGY,
  • [4] MARKETING PLANS,
  • [5] SOCIAL MEDIA STRATEGY

TECHNICAL

  • [1] AUTODESK FUSION,
  • [2] ADVERTISING,
  • [3] BRANDING,
  • [4] ACTIVATIONS,
  • [5] SCENOGRAPHY
Selected work project

RootXDevotion Herbalism

(2024)

RootXDevotion is an online storefront that sells premium, sustainably-sourced herbal blends, tinctures, and wellness accessories. The client wanted a modern, conversion-focused e-commerce site that would showcase the brand's natural aesthetic, educate visitors about the benefits of each product, and handle a growing catalog of SKUs with a smooth checkout experience.

Selected work preview
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